Lily Branfield launched STRATUM London in 2017 from her studio in Chelsea.
At the heart of the brand is the excitement and contemporary freshness of ready-to-wear fashion. STRATUM designs aim to discard outdated and fetishized lingerie stereotypes: transforming underwear from something hidden within the bedroom to pieces that blend beautifully with everyday style – from the gym to partywear.
STRATUM was conceived with cool, confident and individual girls in mind, and removes everything uncomfortable and constrictive about traditional underwear (hooks, clasps, under wiring), developing campaigns inspired by the creativity and freedom of real women. We also use sustainable 100% bamboo jersey over cotton, which is naturally antibacterial and uses a 3rd less water to grow.